The Design Narrative Logo
THE DESIGN NARRATIVE
INSIDE TDN • PUNE & JAIPUR

DIFFERENT MINDS.

One standard.
WHO WE ARE • OUR PURPOSE

We are a multidisciplinary collective united by an obsession for bold ideas, honest collaboration, and digital experiences that are built to command authority and endure.

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Projects Delivered
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Years of Craft
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Creative Studios
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Premier Brands
ORIGIN STORY • EST. 2017

FROM A PUNE STUDIO
to a national brand powerhouse.

TDN was founded with a singular thesis: design should do far more than look pretty. It must dictate consumer perception, establish defensible market positioning, and turn digital interactions into compounding revenue.

Pune Headquarters Jaipur Creative Lab
OUR WORKING BELIEF • PHILOSOPHY

“DESIGN IS NOT JUST ART.
it's a measurable experience.”

We reject cookie-cutter templates, superficial trends, and hollow metrics. Every identity, UI architecture, and search campaign we architect is custom-crafted to build deep customer trust and compound over years.

01

Strategic Intent

Every visual asset, layout grid, and typographic hierarchy serves a direct commercial objective. We design for clarity, prestige, and seamless conversion.

02

Uncompromising Craft

Zero shortcuts. Bespoke digital experiences engineered with clean code, buttery 60fps animations, and relentless attention to real-world performance.

03

Compounding Impact

We build enduring brand equity. Our work is structured to remain iconic and continue driving high search rank and customer loyalty as your business scales.

THE 6 PILLARS • GUIDING PRINCIPLES

OUR CORE
values.

The internal moral compass that governs how we brainstorm, design, engineer, and partner with brands every day.

01

PASSION

We are unapologetically meticulous about every typographic kerning, micro-interaction, and visual detail. Good enough is never good enough.

02

OWNERSHIP

03

CLARITY

04

CRAFT

05

COLLABORATION

06

AMBITION

Mayuri Shende Kankariya - CEO & Founder
CEO & FOUNDER
Raffles Design Alumni
LEADERSHIP SPOTLIGHT

MAYURI SHENDE KANKARIYA

“We don't sell layouts. We align customer perception and engineer un-ignorable brand narratives.”

Alumni of Raffles Design International and co-founder of Design Quarry. Mayuri has steered over 300 successful brand launch campaigns across luxury real estate, high-growth e-commerce, and enterprise sectors.

THE MINDS BEHIND THE MAGIC

THE CREATIVE CREW.

Designers, engineers, video editors, and growth tacticians obsessed with shipping game-changing work.

Irfan Khan
Leadership

Irfan Khan

CEO ALDS

Scale operations & growth architecture.

Gauravi Pitre
Brand Design

Gauravi Pitre

Senior Designer

Color systems & grid wizardry.

Arjun Kotagi
Growth & SEO

Arjun Kotagi

SEO Specialist

Algorithm code cracker & ranking machine.

Pratiksha Patil
Quality Assurance

Pratiksha Patil

Senior Tester

Zero tolerance for bugs & friction.

Vishnavi Dherenge
Product Design

Vishnavi Dherenge

UI UX Designer

Frictionless wireframes & design systems.

Vaishnavi Shingavi
Social Media

Vaishnavi Shingavi

SMO Strategist

Scroll-stopping content hooks & narrative.

Shital Gadge
Quality Assurance

Shital Gadge

Junior Tester

Quality inspector & UX benchmark reviewer.

Kanika Sharma
Performance Ads

Kanika Sharma

Performance Marketer

Meta & Google ad conversion optimizer.

Vidhi Dalvi
Media Production

Vidhi Dalvi

Video Editor

Pacing, sound design, & retention dynamics.

Suresh Bugaliya
Engineering

Suresh Bugaliya

Lead Developer

Next.js, React & micro-animations compiler.

PHYSICAL PRESENCE • CREATIVE HUBS

WHERE IDEAS COME TO LIFE.

TDN Pune Headquarters
PUNE HQ

PUNE HEADQUARTERS

Our central innovation engine housing brand strategy labs, UI/UX interaction design, and core software engineering operations.

TDN Jaipur Creative Studio
JAIPUR STUDIO

JAIPUR CREATIVE LAB

Dedicated to visual storytelling, narrative film production, commercial photography, and Northern India client relations.

LET'S WORK TOGETHER

READY TO CRAFT YOUR
brand narrative?

Whether you are launching a breakthrough venture or repositioning a market leader, we are ready to build something remarkable together.